Google Drops Word Depend & Key word Density Slide From Electronic Advertising Certification Coursework

Yesterday we noted that Google’s Search engine optimisation section of its electronic internet marketing coursework for its certification method spoke about the importance of search term density and phrase rely (by the way, it is not important). Very well, in 24 hours, Google has eradicated that content material from the coursework.

Gianluca Fiorelli posted an update this morning on Twitter declaring “the Search engine marketing aspect of the Digital Promoting training course by Google on Coursera, and they quit the key phrase stuffing component.” He shared the ahead of and just after screenshot:

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This was taken out mainly because Google has explained numerous situations that SEOs or information writers must not target on keyword density or word rely. When this was introduced to Danny Sullivan of Google, he said we ought to dismiss this particular assistance in the Google program. He then escalated it and Google acted speedily to get rid of this piece of material.

It does make you wonder, what else in this digital advertising coursework is not the best information if we noticed the just one or two slides that speak about Search engine optimisation getting inaccurate?

In any occasion, it is pleasant to see Google act this rapid to clear away that product – it is just a disgrace Google allow this take place in the very first position. We knew this would occur when we initial included the electronic advertising certification.

Discussion board dialogue at Twitter.